Unclaimed brand
Get an Airbnb for every kind of trip → 7 million holiday rentals → 2 million Guest favourites → 220+ countries and regions worldwide
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Hex Code
Color name
RGB
HSL
CMYK
#FF5A5F
Persimmon
255, 90, 95
358, 100, 68
0, 65, 63, 0
#6AAAFB
Malibu
106, 170, 251
214, 95, 70
58, 32, 0, 2
#884D00
Brown
136, 77, 0
34, 100, 27
0, 43, 100, 47
Airbnb is an online platform for finding and offering places to stay and other travel-related offerings. Its accommodation selection includes holiday rentals, cabins, beach houses and unique homes, with listings available across more than 220 countries and regions. The site reports seven million holiday rentals and two million Guest favourites, highlighting the scale and range of options available to travellers. Its message invites visitors to find an Airbnb for every kind of trip. Users can browse homes and explore Experiences and Services, as well as enter a destination, travel dates and guest numbers to plan a trip.
Airbnb also supports people who want to host. The company presents hosting as a way to earn extra income and provides options to refer a host or find a co-host. Other site features include gift cards and a Help Centre, alongside account access and language and currency settings. By bringing accommodation discovery, experiences, services and hosting tools together, Airbnb serves guests planning trips and hosts sharing their homes or offerings.
Brand industry
Travel and Tourism
Company type
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Year founded
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Company size
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Short-term home rentals
Local travel experiences
Vacation rental marketplace
Hosted tours and activities
In-home travel services
How do I download the Airbnb logo?
What does Airbnb's branding look like?
The Airbnb wordmark pairs a lowercase rounded wordmark with the distinctive Bélo loop symbol, most often shown in coral pink. Its visual system combines clean, rounded typography and a restrained white-and-neutral foundation with coral accents, abundant photography of real homes and destinations, and spacious, card-based layouts.
What are Airbnb's brand colors?
The Airbnb color palette uses the hex codes #FF5A5F, #6AAAFB and #884D00.
The Airbnb name, logos and brand assets are trademarks of Airbnb and its affiliates. Brandfetch isn't affiliated with or endorsed by Airbnb. Their use is subject to Airbnb's brand guidelines.
