All
News
Showcases
Guides
Interviews
Interviews
My name is Fikret Zendeli. I was born in Macedonia, back when it was part of Yugoslavia, and moved to Switzerland at an early age. That’s where I grew up, studied, and built my career.
Zikret Zendeli
News
Jaguar, the brand known for sleek cars and a roaring legacy has been a symbol of British automotive excellence since its founding in 1922 as the Swallow Sidecar Company. Last year the company decided to shake things up with a rebrand.
Brandfetch
News
OneStream, founded in 2010 by Tom Shea, Bob Powers, and Craig Colby, provides Corporate Performance Management (CPM) solutions, which help businesses improve financial processes, reporting, and planning for better decision-making.
Brandfetch
Interviews
YouCanBookMe (YCBM) was launched in 2011 by Bridget and Keith Harris, starting from their dining room table. While YCBM is their most recognized project, it wasn’t their first. One of their earlier tools, WhenIsGood, is still live today. It’s a free tool designed to help groups coordinate schedules easily.
Becca Kingsbury
News
Founded in 2015 and based in San Francisco, Clarify Health is a leading healthcare analytics company valued at over $1 billion. The company specializes in providing data-driven solutions to improve healthcare delivery and results. Clarify Health uses data to help organizations save money, improve care, and grow revenue.
Brandfetch
News
ConvertKit, a $40 million-dollar company, has attempted rebranding twice, both times receiving mixed reactions. In July 2018, ConvertKit rebranded as "Seva," a name inspired by the Sanskrit word for selfless service.
Brandfetch
Interviews
Spellbook creates AI software for lawyers, helping them review and draft contracts much faster. The company originally started as Rally, a tool focused on templated document automation.
Grace Walker
News
WRAP, the Waste and Resources Action Programme, a non-profit organization tackling waste and promoting sustainability, has introduced a fresh brand identity for the first time in over a decade.
Brandfetch
Interviews
Epical’s journey began with a vision to redefine data consultancy in the Nordics. Originally part of Enfo, a leading IT consultancy, Epical became an independent brand following a demerger in 2023. With its roots in Enfo’s consulting division, the company was created to focus on data management, analytics, integrations, and digital trust. While the brand is new, the team brings years of experience and expertise in working with data.
Tarja Repo
Interviews
I’ve been with Checkmyfile for just over a year now. Before that, I spent 15 years working with branding agencies, which gave me a strong background in branding. I wanted to move client-side to have more impact and be directly involved in driving projects forward, especially during a brand relaunch.
Robyn Kassam
Interviews
CI&T is a company with nearly three decades of experience in tech transformation, covering areas like digital innovation and AI. Last year, we realized that our brand, including our logo and overall image, didn’t fully represent the scale of our global presence or our advancements in technology, especially in AI. As a company supporting many global clients and helping them tackle digital and AI challenges, we wanted our brand to reflect that strength and relevance.
Bob Wollheim
Interviews
Philo, originally launched as Tivli, began as a platform for college students to stream cable TV in their dorms. As we evolved, we shifted from being a campus tool to a consumer-facing streaming service in 2017.
Matt Stein
News
Sendwave is a mobile app that makes it easy and affordable to send money internationally, especially to Africa and Asia. Founded in 2014, it quickly grew in popularity.
Brandfetch
Interviews
Potloc was founded 10 years ago in Montreal, Canada, with the goal of providing market research insights.
Riham Fahed
News
Airtime Rewards (now it’s called Airtime) has an interesting history rooted in a desire to change how customers interact with loyalty programs.
Brandfetch