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I’m lucky to have incredible co-founders. Like many startup ideas, this one started casually—just some thoughts in a Google Doc or a pitch deck shared with friends. Most of my ideas usually stop there.
Ricky Houck
Interviews
Printify was founded in 2015 by three guys from Riga, Latvia—one of them being James Berdigans, who’s still our Executive Chairman today.
David Hooker
Interviews
Forest Carbon was founded in 2010 by Jeffrey Chatellier, initially as a consultancy. At the time, we weren’t developing projects ourselves— we were leveraging our expert team to provide technical assistance to major carbon projects being developed in Southeast Asia, mainly in Indonesia.
Brandfetch
Interviews
Mindbody started about 20 years ago as a basic scheduling tool, designed to make it easier for people to book classes. Back then, it was much harder—you had to call, maybe even look through a phone book. Nobody was really offering an easier way, so it was a big shift at the time.
Christina Libertini
Interviews
Allica Bank has been operating in its current form since 2019, when we got our banking license—which is quite difficult to do in the UK. From the start, our mission has been to support a specific group of customers: established businesses, typically those with around 5 to 250 employees. These aren't micro-businesses, freelancers, or startups, and they aren't big corporations either. They're somewhere in between and often overlooked by traditional banks.
Georgie Burks
Interviews
Extantia started as an idea in 2019, but things officially took shape in 2020.
Fernanda Bartels
Interviews
WooCommerce actually started out as WooThemes. Back in November 2007, three founders—Mark Forrester, Magnus Jepson, and Adii Pienaar—teamed up online to build a new theme for WordPress. After a few months of selling themes together, they decided to make their working relationship official and launched WooThemes.
Daniel Nieuwenhuizen
Interviews
GF Smith was founded in 1885, making this our 140th year. The company was established by George Frederick Smith and his son, Thomas Brook Smith, with the vision of searching the world for the most beautiful papers and bringing them back to the UK for exclusive distribution.
Ben Watkinson
Interviews
MUI Coffee Roastery was founded in 2013 by Mr. Osawa, former head roaster at Horiguchi Coffee, a pioneer in Japan’s specialty coffee scene. With the vision of “bring special moments into your everyday,” MUI focused on delivering high-quality coffee to the lives of people who truly love the essential goodness. Over the years, it built a loyal following, but shifts in the industry led to challenges that prompted the need for rebranding.
Hiroko Asabu, Federico Galvani
Interviews
My name is Fikret Zendeli. I was born in Macedonia, back when it was part of Yugoslavia, and moved to Switzerland at an early age. That’s where I grew up, studied, and built my career.
Zikret Zendeli
Interviews
YouCanBookMe (YCBM) was launched in 2011 by Bridget and Keith Harris, starting from their dining room table. While YCBM is their most recognized project, it wasn’t their first. One of their earlier tools, WhenIsGood, is still live today. It’s a free tool designed to help groups coordinate schedules easily.
Becca Kingsbury
Interviews
Spellbook creates AI software for lawyers, helping them review and draft contracts much faster. The company originally started as Rally, a tool focused on templated document automation.
Grace Walker
Interviews
Epical’s journey began with a vision to redefine data consultancy in the Nordics. Originally part of Enfo, a leading IT consultancy, Epical became an independent brand following a demerger in 2023. With its roots in Enfo’s consulting division, the company was created to focus on data management, analytics, integrations, and digital trust. While the brand is new, the team brings years of experience and expertise in working with data.
Tarja Repo
Interviews
I’ve been with Checkmyfile for just over a year now. Before that, I spent 15 years working with branding agencies, which gave me a strong background in branding. I wanted to move client-side to have more impact and be directly involved in driving projects forward, especially during a brand relaunch.
Robyn Kassam
Interviews
CI&T is a company with nearly three decades of experience in tech transformation, covering areas like digital innovation and AI. Last year, we realized that our brand, including our logo and overall image, didn’t fully represent the scale of our global presence or our advancements in technology, especially in AI. As a company supporting many global clients and helping them tackle digital and AI challenges, we wanted our brand to reflect that strength and relevance.
Bob Wollheim
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