The best Logo.dev alternative. Why users chose Brandfetch?

Brandfetch and Logo.dev both provide a Logo API, but Brandfetch outperforms Logo.dev for organizations seeking deeper brand insights. As the leading brand data aggregator, Brandfetch not only provides rich data but also ensures higher compliance. It's the go-to choice for teams aiming to improve user experience and onboarding.

Brandfetch vs. Logo.dev: which should you choose?

• Brand data specialist – Brandfetch stands apart as the leading brand data aggregator. When you need multiple logo variants, colors, images, or even brand descriptions, Brandfetch offers everything in one place.

• B2B Personalization – If your goal is B2B personalization—from embedding logos in your app to streamlining onboarding—Brandfetch is designed for you. Check out our real-world use cases.

• First-party approach – Brandfetch allows brands to verify their own profile. This boosts data accuracy and helps streamline compliance requirements—particularly valued by financial institutions.

• Flexible integrations – Beyond a smart Logo Link you can embed on any webpage, Brandfetch also offers a complete REST API and Webhooks. This setup makes it easy to enrich and refresh your internal database in real-time.

• Global coverage – Brandfetch indexes brand data in real-time across every region, industry, and language. If we don’t already have a brand in our directory, we find and add it instantly. You can see this live in our demo.

• Pricing – Brandfetch’s Logo API includes a fair-use plan allowing 1,000,000 requests per month with no attribution required, making it ideal for small to medium-sized applications.

• Trusted by enterprises – Brandfetch meets the security and compliance needs of large companies and can handle complex legal steps.

How does Brandfetch compare to Logo.dev?

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Datapoints

Logos

Colors

Fonts

Images

Company

Coverage

This section focuses on evaluating brand logos, as it is a primary datapoint for B2B personalization

Coverage

89%

76.1%

Logos variants

All known logos

Icons

Real-time indexing

SVG format

Logo fallbacks

Dark & light themes

Flag for review

No attribution link

Service & Support

First-party data

Enterprise-ready

Free tier available

GDPR compliant

Datapoints

Logos:

Colors:

Fonts:

Images:

Company:

Coverage

Coverage:

89%

Logos variants:

All known logos

Real-time indexing:

SVG format:

Logo fallbacks:

Dark & light themes:

Flag for review:

No attribution link:

Service & Support

First-party data:

Enterprise-ready:

Free tier available:

GDPR compliant:

Try for free

Datapoints

Logos:

Colors:

Fonts:

Images:

Company:

Coverage

Coverage:

76.1%

Logos variants:

Icons

Real-time indexing:

SVG format:

Logo fallbacks:

Dark & light themes:

Flag for review:

No attribution link:

Service & Support

First-party data:

Enterprise-ready:

Free tier available:

GDPR compliant:

Conclusion

While both Brandfetch and Logo.dev offer a Logo API, only Brandfetch goes beyond icons to deliver an extensive suite of brand data—logos in multiple variants, colors, fonts, images, and more—making it a standout choice for B2B personalization. If you’re looking to enrich user experiences and streamline onboarding at scale, Brandfetch’s real-time updates and flexible integrations offer everything you need.