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Bend Studio’s rebrand pays homage to the mountains of Oregon
The popular video game company unveiled a new logo that reflects the studio’s history, location, and lifestyle.
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Kraft Mac & Cheese rebrands with new name and packaging
The famous American brand changed its name from Kraft Macaroni & Cheese to ‘Kraft Mac & Cheese’
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NewsLabTurkey’s rebrand bridges old school and new generation media
NewsLabTurkey is a nonprofit organization based in Turkey. It focuses on the media and especially journalism and digital media in Turkey.
Ahmet A. Sabancı
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Ecosia goes greener with its new branding
The environmentally-friendly search engine gets a major brand refresh.
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Impulso’s rebrand puts a spotlight on community
Impulso is a community of micro business owners that prosper through collaboration. Our vision is to have micro-businesses from across Portugal and across other countries to collaborate.
João Duarte
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Linktree rebrands to reflect company growth
The 'link in bio' tool, Linktree, has revealed a new visual identity.
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GSK's rebrand highlights its focus on biopharma innovation
Formerly known as GlaxoSmithKline, the pharmaceutical giant unveiled a scaled-down new brand.
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Interviews
Izzi Early Education’s rebrand takes a youthful and colorful approach
Izzi was founded in 1983, originally as the Institute for Human and Social Development (IHSD).
Angel Chang
Interviews
DocSend’s brand evolution: From start-up to Dropbox acquistion
DocSend was founded in 2013. At the time, it was a bluish brand, very similar to Google’s blue. There was a logo of an arrow in an S-shape.
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Rick Byrne
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Optum's new brand 'represents us at our best'
The American health services innovation company has unveiled a new look.
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Don't Nod's rebrand goes for an adaptable new visual identity
Video game company, Don't Nod, celebrates its 14th anniversary with a rebrand that reflects different game genres.
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Aardman's rebrand keeps the human touch
Aardman is an animation studio based in Bristol, started by two friends, Peter Lord and David Sproxton who were united in creativity and started Aardman with pure joy and enthusiasm. Their first animation work was for the BBC, which had been a series for deaf children called Vision On.
Gavin Strange
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Trust for Public Land reveals new visual identity that honors both past and future
The Trust for Public Land organization unveiled a new look, calling it a brand refresh on their website.
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Sprite unveils a new logo as part of its global rebranding
Sprite releases a new logo for its first-ever 'all-encompassing' global branding campaign.
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Interviews
Graphic artist Angello Torres shares his ‘spiritual’ approach to branding Carnaval Tea
I was recommended for this project because of a previous project called HighLife. From the first conversations, we knew with the client that the brand was going to have a spiritual image.
Angello Torres